Offre de stage

STAGE/Global Marketing Communication(H/F) Offre expirée

FROMAGERIES BEL

Quelles sont les missions ?

As part of the Global Integrated Marketing Communication team, in the Marketing Transformation department, your support will be key to help us building our communication strategies and connecting our strong and purposeful brands with consumers across 30 countries.
Creating memorable & meaningful experience that can have a positive impact on people's life and on our business¿ is the moto of our team. One of the interests of this training is the diversity of the missions and environments you will discover:  multi-brands, multi-countries with strong contacts internally with different departments and externally with our partners and media owners.
MAIN DUTIES 

* Support of local and global marketing teams for multi-countries campaigns: from the creation of assets, media global guidelines to the good implementation locally
* Coordination of media and creative agencies: help the team to manage the strategic Bel partners, via a follow up of the on-going different topics, analyses of the documents and recommendations shared by our agencies, at a global and local level.
* Participation to the Marketing Group Transformation:

* Agencies: partners to manage (scope definition, ways of working, assessment etc.)
* Digital: help marketing teams to better understand digital platforms and boost social, search, influence e-retail strategies etc. and participate to key projects with digital media owners (Facebook, Google, Pinterest etc.)
* Competitive intelligence & Benchmarks: identify new trends, inspiring advertisers' new campaigns to nourish marketing teams




*  Media investments management: monitoring of the Group media budgets and of their efficiency around the world:

* Set up and monitor harmonized media & digital guidelines, global KPIs
* Challenge productivity objectives and analyse media audit reports